Q: Whether it is editorial design for books, typeset, or exhibition scenography, your works seem to employ minimal elements. How do you intend to pursue this through your work?

Kenya Hara: My role as an art director is to catch the eye of the public. I put enormous energy into creating still images, including creating a typeset. The world around us is ever-changing and not motionless. To stop that ever-changing world and grasp the moment is what I aim to do with my expression. People will read rich information condensed within still images more than seeing moving images or films. That is why I intend to communicate things very simply and understatedly.

Q: Why do you do this? Each project will take you a lot of time and energy.

Kenya Hara: It’s true. I normally work until around 2 a.m. and take a taxi home, but I do not need much rest. I am excited about what I am doing. I like to initiate projects myself and get things rolling rather than always being goaded to do certain work before a deadline. The vision and ideas presented at House Vision are too visionary to be realised tomorrow. However, maybe in the future, one of them could be realised. If so, our team can create signage and communication tools.

Out take from the book Where They Create – Japan